Raquel Ware's profile

Athletic Wear Advertising Brief

ADVERTISIING CHALLENGE (Brief) 

Exposed Graduate Face-Off

Global brand experience agency, Jack Morton gave graduates the opportunity to become part their Sydney team. The challenge? "Answer our brief in a 30-second video taken from your phone… just one restriction: stay anonymous. Why? We don’t care who you are or what you look like. It’s all about the idea. So, wear a mask, a balaclava, or just appear as a disembodied voice… get creative!"

The Brief
Your client is a global athletics brand.
'How can we help women in Sydney run more?'

Insight, Video Direction and Strategy by Raquel Ware.
Athletic Wear Advertising Brief
Published:

Athletic Wear Advertising Brief

Global brand experience agency, Jack Morton gave graduates an opportunity to enter their creative challenge. The brief was simple: Your client is Read More

Published: